/Media Coverage

2025 Digital Marketing Trend: What is Retail Media Network?

Retail media allows brands to advertise directly in spaces where consumers are already engaged. Retail media refers to ads placed within a retailer’s media network, where brands can purchase ad space to help consumers discover and learn more about their products during the shopping journey. Think of retail media as [...]

2024-10-29T16:24:48+08:00October 29th, 2024|

Bridgewell enters a strategic partnership with Les Enphants to create the first “Maternity-Baby-Child” Retail Media

Ren-Pei Chen, General Manager of Les Enphants, stated “Bridgewell has top-tier digital advertising technology and extensive experience in using data for high performance ad placement. Their 20 years of experience in serving e-commerce and retail customers has given them a deep understanding of what the industry and advertisers need, making [...]

2024-10-28T16:43:47+08:00October 28th, 2024|

Bridgewell Unveils Retail Media Network Strategy

Hentry Ting, Assistant Manager of Digital Technology at Carrefour Taiwan, said: “We have a wide range of product categories and complete membership data, and we highly value the consumer experience and brand exposure quality. Bridgewell’s AI DSP ad platform can precisely match brands with Carrefour’s ad slots, maximizing the value [...]

2024-10-28T17:18:36+08:00October 24th, 2024|