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What is In-Store Advertising?
To deliver a truly memorable retail experience, having a top-tier e-commerce platform is essential (and a great starting point for building a retail media network). However, integrating various in-store media channels takes it [...]
Bridgewell wins Bronze in the 2024 Taiwan Digital Singularity Awards
Bridgewell RMN achieved remarkable results: reducing CPM costs by 70%, boosting product views and ad click-through rates by 551% and fourfold, respectively, and increasing the cart addition rate by 192%. […]
2025 Top 10 Digitial Marketing Trends
AI technology enables highly personalized ad delivery, enhancing the consumer experience while minimizing unnecessary waste and exposure for advertisers. Additionally, AI greatly benefits ad management and optimization by automating performance monitoring, real-time strategy [...]
2025 Top 5 CX Trends
The 2025 CX trends show how AI and digital ads reshape brand-consumer interactions, from shoppable ads to sustainable CX, boosting precision, loyalty, and market competitiveness. […]
2025 Retail Media Growth Guide for Advertisers and Retailers
Depending on the organization’s needs, there are various types of retail media services available in the market. Even niche channels with modest traffic can provide unique value from a data perspective. As retail [...]
How Data Clean Room Unlocks the Value of Your Retail Data
In Retail Media Networks (RMN), advertisers need to leverage retailer data, such as consumer purchase history and browsing behavior, to implement precise marketing and advertising strategies. Data Clean Rooms provide a secure data [...]